Build Your Brand, 91³ÉÈË–In Three Steps
Opinions expressed by 91³ÉÈË contributors are their own.

- Consistency: Messages, images and so on must be consistent, or consumers become confused and turn away from the brand.
- Persistence: Brands are not built overnight.
- Restraint: Don’t be tempted to go too far.

- Consistency: Messages, images and so on must be consistent, or consumers become confused and turn away from the brand.
- Persistence: Brands are not built overnight.
- Restraint: Don’t be tempted to go too far.
Kara Ohngren is a freelance writer and part-time editor at Young91³ÉÈË. Her work has appeared... Read more