Market Research Archives

Market Research | Page 5

Building a Business

5 Strategies to Effectively Determine Your Market Size

By understanding market value, you can determine two things: the addressable market and the available market. Learn to outline the difference of each for your startup.

By Tx Zhuo

Building a Business

Market Research That’s Specific to the Specialty Food Business

By Teresa Ciulla

Building a Business

Indiegogo Launches a New Product to Court Big Businesses

By Catherine Clifford

Thought Leaders

6 Signs You Are Not Ready for 91��ship

By Kimanzi Constable

Marketing

Think Boldly but Validate Your Ideas Before Taking the Leap

Successful marketers are brash when dreaming new initiatives but humble when testing to see if they are any good.

By Brett Relander

Marketing

Market Research Is Key to Recognizing Licensing Opportunities

Done carefully, licensing allows brands to leapfrog into new products and markets with little investment.

By Pete Canalichio

Building a Business

There’s No Excuse for Making Any of These 7 Fatal Startup Errors

There are so many surprises that could kill your startup that it's a shame to fail making obvious mistakes.

By Murray Newlands

Building a Business

Why This $34 Billion Company Is Dipping a Toe Into Crowdfunding

Consumer product behemoth General Mills is looking to invest in early stage consumer product startups on the equity-crowdfunding platform CircleUp.

By Catherine Clifford

91��s

6 Reasons 91��s Succeed Sooner Taking the Bus

If driving doesn't have your full attention, it's dangerous. If it does, you can't work.

By Jerrid Grimm

Building a Business

How to Hatch Your Golden Egg: The Keys To Product Development

A tested, well-defined business process will turn a great idea into a lasting money-maker.

By Moshe Hogeg

Marketing

Don’t Overlook the Sales Power of Knowing Your Audience

Do your due diligence research and communicate what you know so you can create a platform for building a long-term relationship.

By Jill Schiefelbein

Building a Business

3 Signs You’re Better Off Abandoning Your Idea

The best time to embrace failure is before it becomes catastrophe.

By Stephen Tang

Online Presence

How to Use Social Media to Ethically ‘Stalk’ Competitors and Job Candidates

People naturally want to put their best foot forward but, sometimes, you really need to know what that other foot is all about.

By John Rampton

Thought Leaders

There Are People You Need to Consult Before Taking the 91��ial Leap

You need a clear idea of what you're getting into and so does everybody who will have to go along for the ride.

By John Rampton

Business Plan

3 Ways Untested Business Plans Are Worse Than a Waste of Time

Test your promising idea first. Write the plan after the market determines it will work.

By Alexander Osterwalder

Building a Business

What’s the Secret to Startup Success? Timing.

We all know that there's no shortcut to success, and there's no magic formula that can create the "perfect" startup. But this one factor rises above all others.