Launching a Business Archives

Launching a Business | Page 4

Building a Business

How to Launch a New Brand: 4 Tips that Work

Generous advance time, comprehensive branding and a hint of mystery are important ingredients for ensuring a terrific launch day.

By Syed Balkhi

Thought Leaders

Are You Sitting on Top of a Million-Dollar Idea?

By Scott Duffy

Building a Business

Former Apple CEO John Sculley Shares 4 Key Strategies for Growing and Marketing Your Business

By Hayden Field

91��s

7 91��s Who Built Businesses Off Their Love of Travel

By Hayden Field

Thought Leaders

How a Top Bank Executive Left Finance to Start an Adventure Travel Company — and What He Learned About Success in Business

Jeff Bonaldi was a department head at Citibank when he struck out on his own to combine his passions -- history, adventure and stories. Here's what he learned.

By Hayden Field

Thought Leaders

Launch Your Big Idea by Starting With Why

Building a successful business is hard work. If you're not strongly rooted in why you're doing it, it's much simpler to quit or fail.

By Scott Duffy

Tech

7 Companies Reinventing ‘Old’ Fields With New Tech

Meet the entrepreneurs behind instant relationship coaching, automatic coupon code testing, online wedding registries and more.

By Hayden Field

Thought Leaders

This Cosmetics Company CEO Turned a $1 Million Packaging Fail into Quadrupled Sales. Here’s How.

Carisa Janes, founder and CEO of Hourglass Cosmetics, had to pull more than 10,000 units of foundation off Sephora's shelves in 2012. She went into fix-it mode and turned things around.

By Hayden Field

Thought Leaders

How the Rifle Paper Co. Founders Turned a Side Hustle Into a Thriving Lifestyle Brand

Anna Bond and her husband Nathan had no money, no jobs and no business experience when they decided to launch the now-beloved stationery brand. Here's how they went from broke to $22 million in revenue.

By Stephanie Schomer

Thought Leaders

She Built Her Startup With No Money or Team. How the CEO of Piazza Did It.

Pooja Sankar gave new meaning to the word 'scrappy' as she built her online question-and-answer forum.

By Stephanie Schomer

Business Accounting

4 Practical Tips for Building Up Your Savings to Launch Your Small Business

These everyday fixes can supercharge your stash and help you reach your goal.

By Hayden Field

Building a Business

Follow These 6 Steps to Open Your Own Crazy Themed Cafe

These themed cafe owners went above and beyond offering a regular cup of joe and free Wi-Fi. Here's what they did to make their dreams a reality.

By Carolyn Sun

Building a Business

How Do You Choose Just the Right Niche for Your Ecommerce Business? A Checklist

The first question to ask yourself? What are your personal interests? And are you game to do a whole lot of market research?

By Bob Ellis

Thought Leaders

This 91��’s Online Reputation Was Destroyed. He Used His Experience Fixing It to Form a Multimillion-Dollar Company.

Here's Pete Kistler's story -- and tips for improving your own online presence.

By Hayden Field

Business News

3 Lessons for 91��s From Spotify, Which Won Over Taylor Swift and Just Made its Billion-Dollar IPO

Shares of the streaming service opened at about $165, valuing the company at close to $30 billion.

By Hayden Field

Thought Leaders

How I Built a $100 Million Company by the Time I Was 17 Years Old

This kidpreneur started his company at 12 but then had to face some distinctly adult challenges.

By Zach Marks

Tech

8 DIY Tools You Need to Get Your Business off the Ground

Why spend all your resources on expensive consultants when you can do it yourself?

By Andrew Medal

Marketing

How You and Your Business Can Combat the Goldilocks Syndrome

Trying to be all things to all people is not your smartest move. Here's what you should do instead.

By Doug and Polly White

Business Funding

3 Crowdfunding Tips Every Company Forgets From a Brand That Raised $800,000 and Got Acquired

Wearable brand Misfit explains how to position yourself, avoid disappointing backers and keep things fresh.

By Lydia Belanger

Marketing

5 Ways to Get a Journalist to Respond to Your Pitch

You can be heard, you can get great responses to your pitch, you can find the right approach -- however -- you'll rarely recover from being annoying.

By Kristin Marquet

91��s

What Would You Do With the Extra Time If You Didn’t Have to Sleep?

A new poll asked what challenges people would take on if they didn't need to take time to rest.

By Nina Zipkin

Thought Leaders

Why You Have the Wrong Idea About Who Is a Great Mentor

The Nasdaq 91��ial Center is a nonprofit aiming to give entrepreneurs all over the world the resources to thrive.

By Nina Zipkin

Building a Business

You Really Could Have a Legitimate Business in a Week

If your great idea solves problems, the rest is mostly filling out forms online. You can knock it out in a few days.

By Derek Miller

91��s

4 Ways Creativity Is Killing Your Viable Business Ideas

Perfect is the enemy of good. Your innovative concepts are worthless if you can't implement your vision.

By Daniel Marlin

Building a Business

3 Tips for Starting a Company in an Unfamiliar Industry

Launching a company within an industry you know nothing about? (Like Elon Musk did). No, you're not crazy.

By Hope Horner

Business Funding

How to Prevent Your Software Startup From Running out of Gas

Finish your first iteration quickly, knowing that the most successful apps are a series of experiments -- and iterations.

By Zach Ferres

Human Resources

4 Reasons Small Cities Are Better for Business

The short commutes in a community grateful that you started a business are just the beginning of the benefits.

By Zac Carman

Building a Business

The Secret to Starting a Business Is Managing the Changes

Going in a new direction requires adjustments. The key is doing what needs to be done at your pace.

By Mark Asquith

Building a Business

6 Tangible Steps to Launch an MVP Product

A lackluster response from potential customers doesn't mean you've failed -- it just means you've succeeded at understanding what the market doesn't want.

By Brent Freeman

Building a Business

The 7 Business Lessons You Should Learn by 30

Start with an understanding that "the right people are worth everything."