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Below the $8 million mark, no banker is in the room telling you what your business is actually worth — but the levers that decide it are knowable, and most of them can be pulled years before a buyer ever calls.

Sean Henry had an entrepreneurial spirit from a young age.

Brands are spending more money on creators with small audiences.

One seller does $260,000 per month in sales, while another does about $70,000 a month.