91³ÉÈË

Franchise of the Day: This Franchise Fills Our Taco Needs All Day Long With 24/7 service, Del Taco just gets it.

By Lindsay Friedman

Opinions expressed by 91³ÉÈË contributors are their own.

Bloomberg | Getty Images

Got a craving for tacos on the go? Del Taco's got the goods.

The first Del Taco opened in 1964 by Ed Hackbarth and David Jameson in Yermo, Calif. The menu consisted of tacos, tostada, fries and cheeseburgers for just cents on the dollar. In its first day of business, it made $169 in sales, the equivalent of 900 tacos.

By 1970, the restaurant became a franchise and later merged with Naugles restaurant chain. In 1988 Del Taco adopted the 24/7 restaurant format.

Today, it has more than 550 restaurants in 16 states and is ranked as No. 482 on 91³ÉÈË's Franchise 500 list.
Lindsay Friedman

Staff writer. Frequently covers franchise news and food trends.

Lindsay Friedman is a staff writer at 91³ÉÈË.com.

Want to be an 91³ÉÈË Leadership Network contributor? Apply now to join.

Fundraising

4 Trends In Fundraising That Will Impact the Future of Philanthropy

Increasing the success of your nonprofit requires you to adapt to changes.

Social Media

How To Start a Youtube Channel: Step-by-Step Guide

YouTube can be a valuable way to grow your audience. If you're ready to create content, read more about starting a business YouTube Channel.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Money & Finance

Founders Obsess Over Cash Flow — But There's a Threat That's Even More Dangerous

There's a silent business risk every entrepreneur underestimates, and it can shut you down faster than a cash crunch.

Innovation

It's Time to Rethink Research and Development. Here's What Must Change.

R&D can't live in a lab anymore. Today's leaders fuse science, strategy, sustainability and people to turn discovery into real-world value.

Growing a Business

Don't Rely on Instinct to Make Hiring Decisions — Use This Smart Strategy Instead

Here's the data-driven hiring playbook every business owner needs.