Top 10 Digital Marketing Mistakes Small Businesses Make

Discover costly mistakes to avoid and what you should do instead.

Originally aired February 12, 2020

With growing saturation in the market, small-business owners need to be lean and smart with their marketing efforts. . And since time is money, being as efficient as possible is critical. Thankfully, digital marketing allows marketers at all levels to create compelling content to engage with their audience on conservative budgets

But even the truest intentions have their missteps. As you dive into 2020, we will be sharing 10 mistakes that we see many small businesses make and how to set yourself up for your best year yet! Register now. 

Key Takeaways:

  • Learn quick fixes to your digital strategy that will set you on the path to success today. 

  • Understand how to prioritize digital channels to find the right ones for your business to get started with.

  • Take home actionable website updates you can make in minutes.

  • Learn about underutilized tactics you’re not using today that can make a difference for your business. 

Tech

Customers are inundated with AI-generated content and craving a more personal experience. Join our free virtual event on 10/7 to learn how to use technology to improve service while building the trust, loyalty, and sales that only authentic relationships can deliver.
Building a Business

AI and the Next Economy

Join 91³ÉÈË Events and Boston University's Questrom School of Business for AI and the Next Economy on October 1, 2026. Secure your free ticket below.
Building a Business

A great idea alone doesn’t guarantee success. Sign up for our free virtual event on 10/15 to learn how to test your idea and determine whether it’s ready to launch, needs a pivot, or isn’t worth pursuing.
Business News

Learn how to raise capital in 2026 with modern fundraising strategies for entrepreneurs. Join Andrew Albert for a free live virtual event on validating demand, proving traction, and funding your business beyond traditional venture capital. Reserve your seat now.
Building a Business

Creating a high-converting business website is easier than you think. Join us September 17 for a free virtual event and learn how to use AI to build and launch a website that turns visitors into customers. Reserve your free spot today.