Ross Andrew Paquette

Ross Andrew Paquette

Founder and CEO of Maropost

91�� Leadership Network® Contributor

Ross Andrew Paquette is founder and CEO of Maropost, the commerce software suite built for fast-growing merchants. Paquette is passionate about using technology to improve customer engagement and experiences. He also founded Maropost CARES in 2017, which is focused on global environmental issues.

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More From Ross Andrew Paquette

Marketing

Don’t Send Generic Emails — This Is the Personalization Shift That Will Boost Your Profits and Engagement

Getting email personalization right — and, more importantly, implementing it at scale — is what can really move the needle for ecommerce brands that are struggling to drive decent ROI from their email marketing efforts.

Thought Leaders

In-Office, Remote, Hybrid — My Global Company Does All Three. Here’s How to Find Success in Any Setting.

Location-agnostic leadership prioritizes building connected teams, cross-functional alignment, customer obsession and performance through intentional design. It includes real-world examples from a global approach to distributed teamwork.

Tech

Is Your Business Drowning in Unused Apps? Here’s How to Streamline Your Tech Stack in 30 Days

Ever look at your bank account and wonder how you racked up so many $9.99 charges? As a business owner, you might be doing the same thing with software — only with much bigger numbers.

Building a Business

3 Keys to Building an Ecommerce Business Designed for Growth

Competition is fierce online, and aside from common sense factors -- selling a hot product at an attractive price and knowing how to market said product -- there are other important things to take into consideration.

Marketing

Why Every E-Commerce Brand Needs to Be All-In on Email Marketing

Email isn't going anywhere, and it cannot be ignored.

Building a Business

5 Valuable Lessons I Learned Growing My Company from $0 to a $700 Million Valuation

How to set your business up for success as painlessly as possible.

Online Presence

A-List Celebrities and Business Owners Are Obsessed With This Social Media App

Valued at $4 billion after a Series C round of funding, Clubhouse offers opportunities to build your audience and drive sales.

Building a Business

This Is Why Your Business Should Avoid Taking Investor Money

These five advantages are a few of the reasons why bootstrapping is worth it in the long run.

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